Rare magic happens when really good
people work together. They exceed their boldest visions.
That’s the mission of Really Good Partners.
We love this promise. And we live it.
What We Do
Really Good Partners is a strategic + creative business consultancy. Our work is direction-setting, revenue-generating, momentum-shifting + culture-defining–designed to deliver measurable impact where it matters most.
Clients Reach Out To Us When
Growth has stalled + the next stage isn’t clear
AI + emerging technologies are changing the game
The brand needs to catch up to where the market is going
A new vision needs definition, structure + scale
A launch or priority initiative needs experienced leadership…now
They seek new partners, audiences or sources of revenue
How We Create Value
Define What’s Next
Crystallize the opportunity, set the direction + create the path forward.
» Vision + business strategy
» Positioning + brand development
» Audience definition + competitive advantage
» Business roadmap
Build the Opportunity
Turn strong ideas into something real + viable.
» New businesses + ventures
» IP-Platforms, products + experiences
» Revenue development
» Blueprint from concept to execution
Drive Growth
Open new doors to partners, audiences + revenue.
» Partnership + sponsorship models
» New business + market opportunities
» Concept + pitch development
» Deal structure + support
Go-to-Market Strategy
Turn strategy into momentum in the real world.
» Launch tactics + market activation
» Messaging + storytelling that resonates
» Thought leadership + cultural relevance
» Audience engagement + experiences that build affinity
Why Us
We’ve been CEOs, CMOs, operators, builders, creators, entrepreneurs + board members. We’ve been responsible for the decision, the team, the budget + the result.
We bring decades of C-suite experience + an uncommon combination of business judgment, creativity, commercial instinct + the ability to execute.
We know how to make choices, connect the dots, get people behind an idea + turn strategy into action.
Ways Clients Engage Us
Ongoing
Advisory
Experienced perspective + trusted leadership as the business, brand or opportunity evolves.
Strategic Engagements - Fractional Leadership
Focused ownership of a consequential business challenge, new venture, launch or priority.
Growth + Partnerships
Hands-on business development designed to build relationships, partnerships + revenue.
Who We Are
Our roots run deep in media, entertainment, tech and wellness—with decades as senior executives for Harpo Inc where we built Oprah’s brand and businesses into a global gold standard of trust, purpose and excellence. We brought strategy, creativity and pragmatism together - to create unparalleled success.
Harriet Seitler
Harriet is Co-Founder of Really Good Partners. She’s a C-Suite Executive; Advisor, and Board Member with high-impact success in media, technology, start-ups, brand creativity, and strategic business growth. She is the acting CEO of SignUP Media, a start-up bringing sign language to the Deaf community worldwide.
She was CMO/EVP for Oprah Winfrey, where she wrote the iconic “Live Your Best Life” tagline. She ran marketing for ESPN, MTV, and Learneo, an ed-tech unicorn.
Harriet serves as advisor/board member to Whalar, a creator economy leader, and GSV Ventures, a leader and investor in the education and workplace innovation space.
Peggy Panosh
Peggy is Co-Founder of Really Good Partners. She’s a global brand strategist + business development expert with a career spanning executive leadership roles with Oprah Winfrey’s Harpo Studios, CBS Corp/Viacom, Westwood One + Healthy Minds Innovations-at the University of Wisconsin. As a consultant, her client roster included: Advertising Week Worldwide, Spark Foundry/Publicis Groupe and WW. She has also served on boards for Art Works Projects, Healthy Minds and AW Worldwide.
Her creative talents uniquely come to life in visual storytelling, with her art featured on CBS Sunday Morning + by Rosewood Hotels + Resorts, Soho House + Live Nation Women. Her first book, Billions of Besties: A Celebration of Fascinating and Simply Exceptional Friendships was published by Tiller Press/Simon + Schuster.
Our Really Good Partners
Our most breakthrough, memorable work has been with really good people and brands who are as committed to collaboration, invention and excellence as we are. Together, we've created really good outcomes.
We'd love to partner with you.
